Market researchers proved difficult to dodge today. “I’m a journalist, I’m not eligible,” I pleaded. “Oh, no, today you’re fine. Journalists can do this one.” Mad woman proved my eligibility for research into Kit Kats. “I’m heading to a meeting,” I offered, and I was – off to Ferens Art Gallery to check out an exhibition of Scottish Colourists. “Well, make sure you come back this way and we’ll do you then,” she said. I walked on the other side of the road on the way back. Could see them across the way and walked faster, looking away. Why do I feel bad? What do I care about making Kit Kat a success?